Sponsorship Policy

Sponsorship is allowed. Editorial capture is not. This page defines the difference in writing, so there is no "misunderstanding" later.

Acceptable Commercial Formats

• Clearly labeled display placements.
• Time-bound campaigns with transparent scope.
• Category-relevant partnerships aligned with our readership.

Automatic Rejections

• Requests for guaranteed favorable coverage.
• Undisclosed links, stealth promotions, or ghostwritten editorial content.
• Any demand to edit or suppress independent analysis.
• Requests to frame sponsored messaging as independent editorial.

Editorial Firewall

• Editorial team owns topic selection and conclusions.
• Commercial team cannot rewrite editorial claims.
• Sponsor interest does not change correction obligations.

Disclosure Rules

Sponsored units must be explicitly labeled. If clear disclosure cannot be shown, the placement does not go live.

Measurement and Reporting

We report campaign metrics on delivery and engagement, not invented vanity narratives. Editorial credibility is treated as a non-negotiable asset.

Last updated: February 22, 2026 · Related: Revenue Model